Marion Institute Blog
Marketing & Communications Manager
Marion Institute | Job Description
Who we are
Founded in 1993, we are The Marion Institute, a nonprofit organization dedicated to finding root-cause solutions to issues adversely affecting the areas of sustainability and social justice.
Located in Marion, Massachusetts, our programs and serendipity projects seek to create deep, lasting and positive change at both a local and global level. See more at www.marioninstitute.org.
Who you are
You are a motivated, self-starter who passionately believes in our mission and want to use your diverse array of communication and marketing skills to help target, grow, engage and inspire new audiences.
You welcome the challenges of guiding the strategy for all communications [including web, email, social media platforms, development, fundraising, PR and all print collateral] to articulate the Marion Institute’s mission in a professional, vibrant, compelling and consistent manner.
You like the idea of being at the center of the action, reporting personally to the Executive Director at the very moment that we are building upon past successes and gearing up for an expansion.
Marketing, Communications, PR, Development & Design Functions
- Implement and maintain Marketing and Communications plans that support the long-term strategic vision, for the organization as a whole as well as individual programs;
- Preserve the overall look, feel and meaning of the MI brand, mission and identity;
- Execute implementation of style guide [overall design, fonts, look and feel, language, document templates, etc.];
- Collaborate with MI Development team on fundraising strategies, both day-to-day as well as special campaigns, events, mailings and appeals;
- Collaborate with MI team and outside graphic designers and publishers to produce and distribute MI promotional materials [brochure, mailers, postcards, business cards, etc.];
- Manage public relations for the organization as a whole as well as individual programs [press releases to local, regional and national print, radio and TV];
- Collaborate with MI team on design, branding and implementation of all outreach events;
- Assist with strategic communication requirements for MI leadership, including presentation development, interview talking points and speech writing.
- Collaborate with key organizations both locally and globally;
- Work closely with MI Development team to create and nurture fundraising opportunities;
- Represent the MI at networking events, seminars and conferences.
Online and Social Media Functions
- Create and distribute bi-weekly MI e-newsletters [research, content gathering, screening, copywriting, production, posting];
- Collaborate with MI team and Program Managers/Directors for web content, e-newsletters, appeals, etc.;
- Lead the generation of online content that engages constituent segments and leads to measurable outcomes:
- Compose, edit and manage all MI website content (programs, news, blog, store, web-forms, etc.] in a timely and vibrant manner;
- Compose, edit and manage social media content, for the organization as a whole as well as individual programs [Facebook, Twitter, YouTube, Instagram, Pinterest, etc.], in a timely and vibrant manner;
- Manage Google Adwords [including monitoring account, search term and reporting for Google Grant];
- Manage Search Engine Optimization and monitor traffic on all sites.
- Experience managing communications and marketing functions such as messaging, brand management, collateral materials, social media, and website development;
- Highly skilled, confident, outgoing, courteous, and professional in all written and verbal communications;
- Workable knowledge of visual design/visual communications [both print and digital];
- Strong project management experience and an ability to manage multiple projects with competing priorities and timelines;
- Highly collaborative style with all constituent groups, including staff, board members, volunteers, donors, program participants, event attendees, and the general public;
- High energy, maturity and leadership skills with the ability to build relationships with flexibility and finesse;
- Self-starter; works independently and enjoys creating and implementing new initiatives;
- Committed to diversity within the office; a personal approach that values the individual and respects differences of race, ethnicity, age, gender, sexual orientation, religion, ability, and socioeconomic circumstance;
- Strong experience in actively maintaining vital and vibrant social media platforms-- specifically Facebook, Twitter and YouTube-- in a professional setting;
- Proficient in: MS Word, Publisher, Excel and PowerPoint; MailChimp; Google Grants, AdWords and Analytics; Unbounce [for landing page design]; Drupal; Adobe Illustrator, Photoshop, InDesign.
How to apply
Please send cover letter, resume, and references to: Liz Russell, HR Manager, Marion Institute, 202 Spring Street, Marion, MA 02738 or via email to: email@example.com
The Marion Institute provides equal employment opportunities to all employees and applicants without regard to race, color, religion, sex, sexual orientation, national origin, age, disability, military status, or status as a Vietnam era or special disabled veteran.
EMPLOYMENT TYPE: Full time
SALARY: Competitive nonprofit salary, commensurate with experience; excellent benefits package.
APPLICATION DEADLINE: Monday, December 30
For Immediate Release
Connecting for Change Manager
2ND ANNUAL ORCHARD CONTEST GIVEAWAY CALL FOR APPLICATIONS!
New Bedford, MA – Connecting for Change (CFC), a program of the Marion Institute, and their partner RainforestMaker, is excited to announce the 2nd Annual Orchard Giveaway! This year, we hope to award an orchard in the SouthCoast and in the Greater Boston area. The application process is open to any group, community or organization that fits the following criteria:
• The proposed land that the trees will be planted on is located in the Greater Boston area or SouthCoast region of Massachusetts.
• A five-year maintenance commitment is made by an individual, community or organization.
• The willingness and ability to host a public tree planting day with tree maintenance workshop.
• Submissions will be judged by representatives from the Marion Institute and RainforestMaker. The orchard will be awarded to the applicant that shows the greatest ability to maintain the health and longevity of the orchard, as well as, serve as an asset to the community.
We encourage applicants to apply online at http://www.marioninstitute.org/connecting-change-orchard-giveaway-sponsored-rainforestmaker. FAQs can be found on the website as well. Deadline for submissions is February 14, 2014. For questions, please email or call Brooke Baptiste at firstname.lastname@example.org or 508-748-0816.
In the Spring of 2013, we successfully planted an orchard with communities at Victory Park in New Bedford, MA and at the Boston Urban Wilds Initiative in East Boston, MA. Statistics have shown that planting trees reduces CO2, beautifies neighborhoods and reduces crime, positively affects mental and physical well-being, can reduce energy bills, and cut erosion.
“This is a perfect partnership and opportunity for the Marion Institute to further our mission, supporting root cause solutions, by planting trees with deep roots and baring fruit for generations to come,” says Desa Van Laarhoven, Executive Director of the Marion Institute.
About Connecting for Change: A Bioneers Network Event (CFC)
CFC is a solutions-based annual conference with a focus on social justice and the environment. CFC brings a diverse array of people to discuss food and farming, health and healing, green business, indigenous knowledge, environmental justice, women and youth empowerment to catalyze a movement to heal our world. The 10th annual conference will be held October 24-26 in beautiful downtown New Bedford, MA.
About The Marion Institute
The Marion Institute is dedicated to identifying, promoting and incubating programs and serendipity projects that seek to find a solution for the root cause of an issue, both on local and global levels. We believe that when individuals are offered practical and visionary solutions, they become inspired, realize their potential and will act to restore a healthier balance.
RainforestMaker, is an organization committed to raising awareness, encouraging people to live more in balance with nature, and inspiring them and the companies they work for to replant the trees they have used. We need to help change the way people think and feel about consuming products in a way that resonates more with the Earth. It is our hope that people will place at least the same or higher value on nature as they do on the goods they consume.
We have the perfect gift - a gift that rewards you and your loved one with a year-long return. Give a gift to the Marion Institute or one of our four programs and you will be giving the gift of a more sustainable and socially just world by supporting our work.
Browse our “catalogue” of programs below. When you make a donation we will send a card to the gift recipient on your behalf. Tell your loved ones that you care about them in a new, important and sustainable way. Thank you and happy holidays from all of us at the Marion Institute!
Get More Energy Now!
The Top 4 Tapping Points for a Quick Energy Boost
By: Wolfgang A. Haas
Are you in an energy slump? Here’s what Starbucks and energy drink manufacturers don’t want you to know: You can tap four points on your body for a quick energy boost! But don’t take my word for it – try it for yourself (and don’t blame me if coffee sales plummet)!
This article is based on material from Gwenn Bonnell, www.TapIntoHeaven.com. Gwenn Bonnell herself has learned the main part of this technique from Donna Eden's Energy Medicine.
Being in a good energetic shape is very important, especially if you find yourself in healthwise challenging situation. You will receive your doctors therapies, take all the remedies and supplements and change your diet. The better your energetic state is, the better and more sustainable the effects your medical treatments will be. So here is a very nice, easy to do but yet powerful technique.
WHY DO THE FOUR THUMPS?
We are constantly under stress, and doing the Four Thumps a few times a day rebalances your energy system and helps you:
• Feel more alert, alive and vital
• Fight infections and illnesses with a stronger immune system
• Boost your energy level – immediately and long-term
• Find it easier to overcome obstacles, and
• Tap into your own natural rhythm.
This quick energy tapping routine offers many benefits, and has numerous positive side effects. It can be practice every morning and for a quick pick-me-up whenever you feel your energy “slump.” It’s so quick and yet so powerful – try it for yourself and see!
THE ENERGY TAPPING POINTS: WHERE ARE THEY AND WHAT DO THEY DO?
# 1 Under the Eyes on the Cheekbones: Grounding, connecting with your rhythm
Often what knocks our energies out of balance is the fact that we just can’t march to our own drummer. Society sets our schedules. We often have no choice when to awaken, when to eat our meals, and what hours we work. Not being able to listen to our natural rhythm leaves us stressed, worn out, and short-tempered.
The acupoints directly under the eyes on the cheekbones (both sides of the face – see the chart) affect the stomach meridian, or pathway of energy, that flows up around the eyes and down the front of the body and legs, and off the second toe.
Energy flowing smoothly through this meridian connects you with the earth’s energies and helps your body find your perfect rhythm. Tapping these points along the stomach meridian grounds your energy, helps you find that natural rhythm and helps your hormones support your natural rhythm.
Psycho-energetically, helping your body find its natural rhythm helps it metabolize what it can’t metabolize, and helps you adapt to what you find it difficult to adapt to. You feel more grounded and stable, and stress no longer knocks you off balance – you find it easier to adapt and go with the flow.
# 2 The Collarbone Points: Get all your energies flowing in a forward direction
Especially if simply walking forward tires you, pay attention to these points just under the clavicle, or collarbone.
To find them, place your fingertips on the U-shaped notch at the top of the breastbone, right about where a man knots his tie. Then move your fingers out to each side and down about an inch. Most people have small depressions there.
These are the end points of the kidney meridians, the pathways of energy that begin under the ball of each foot, travel up the inside of the leg, up the front of the body, and end at the collarbone.
Stimulating these points – aka the “K-27 points” – gets the energy flowing in a forward direction through all your meridians (pathways of energy in the body) and jump-starts your energy system so you feel more alert and energetic.
# 3 The Thymus (center of chest): Your life energy!
According to Dr. John Diamond, author of Life Energy, the thymus gland controls the life energy of the body.
This gland lies just beneath the upper part of the breastbone in the middle of the chest, and it plays a vital role in the body’s immune system. Think of all the energy Tarzan had after he thumped his chest!
The thymus also affects your will to get well, and thumping on a regular basis helps override any self-sabotage.
# 4 The Spleen Neurolymphatic Points: Removes toxins, assimilate change.
These points are part of the lymph system, which helps the immune system remove toxins from the body.
The spleen neurolymphatic points are the depression between the 7th and 8th rib, just below the level of the breastbone, or sternum. Find the points by moving your hand beneath your breasts, straight under the nipples, then move them down over the next rib. (Don’t go all the way under the ribcage, that’s going down too far).
Thumping these points helps remove toxins, fight infection, modulate blood chemistry and hormones, counter dizziness and stress, and metabolize food.
Spleen meridian energy helps assimilate change in your life. Is there anything you are trying to change?
DO THE FOUR THUMPS ENERGY TAPPING – WITH AFFIRMATIONS
For each set of points – except the thymus at the center of the chest – you want to tap on both sides of the body. And don’t just tap lightly – thump energetically to wake up the energy and get it moving!
If any points are really sore, start by massaging or rubbing them. The soreness should disappear in a few days. While stimulating these points, take deep breaths in through the nose and out through the mouth, if possible. Take about three breaths at each step, or more if you feel the need.
1) TAP UNDER THE EYES, breathe deeply and repeat the affirmation:
“I am connected with the earth, feeling grounded and finding my own natural rhythm.”
Imagine the energy moving from the point you are tapping on the cheekbones, up around the eyes, down the front of your torso, down the front of your legs, and off the foot at the second toe.
2) TAP ON THE COLLARBONE POINTS, taking deep breaths and imagine the energy travel up from under your foot, up the inside of your legs, up the front of your body and ending at these collarbone points, repeating:
“I am centered and balanced and moving forward with my life easily and gracefully.”
3) MAKE A FIST AND THUMP THE THYMUS (think of Tarzan and the great apes thumping), breathe deeply and repeat,
“My life energy is high. I am full of love. I have love, faith, trust, gratitude and courage.”
4) BUNCH YOUR FINGERTIPS TOGETHER AND TAP UNDER THE BREAST IN THE RIBS – if these points are sore, you can massage them deeply instead until the soreness disappears.
Take a few deep breaths and repeat,
“I easily assimilate change into my life,” or
“Change is good and I easily and gracefully go with the flow.”
HOW OFTEN DO YOU NEED THIS ENERGY TAPPING?
This is not a “take an aspirin and call me in the morning” cure. Since you are facing lots of different levels of stress on a daily basis, you need to continually help your body’s energy system reset and re-balance.
How often? At first, you may need to tap many times through the day – upon waking in the morning, around meal time (remember, this helps your metabolism) and whenever you feel your energies slump.
With energy medicine you are teaching your body new habits and more effective ways to deal with the effects of stress. As your system learns these new habits, it stabilizes and learns to reset on its own, so you may not have to tap as often.
Still, it’s like brushing your teeth – some sort of daily regimen is needed. Use your common sense and learn to listen to your body. When you need a quick pick-me-up, this quick routine will give you a boost. If you’re under a lot of stress, or have a big-time stress arise, know you need to help your energies cope.
Try it for yourself – to get the thrills you must do the drills. Let me know how this energy tapping works for you – and don’t blame me if coffee sales plummet!
By Carola Lott | The Millbrook Independent | ENVIRONMENT | Volume 5, issue 36
Although many still believe that climate change is a hoax perpetrated by left wing scientists, an increasing number of people now take it seriously.
At the recent Connecting for Conference, presented by the Marion Institute, climate change was the subject of talks by James Hansen, former Director of the NASA Goddard Institute for Space Studies, and Maggie Fox, the President and CEO of the Climate Reality Project founded by former vice president Al Gore. Both Hansen and Fox take climate change seriously, and spoke about how we might mitigate the effect it will have on our future and that of our children and grandchildren. They also suggested ways we could reduce the use of the fossil fuels that is driving rising temperatures around the world.
For 40 years James Hansen has focused his research on the Earth's climate, specifically human-made climate change. Little has changed since he spoke at the Cary Institute in 2010 the year that tied with 2005 as the warmest on record. Thanks to new technology that is making more accurate predictions possible, Hansen and other scientists predict that there is “almost as much warming in the pipeline as what has already occurred.” The next decade, he says, will see temperatures continuing to rise.
Hansen believes that even a few degrees of warming will have irreversible consequences. Rising sea level will wreak havoc on the world’s coastal cities; many species will become extinct; the extreme weather events that are becoming increasingly frequent will cause severe damage around the globe. We are already seeing the consequences of this warming trend. “We cannot burn all our fossil fuels without creating a different planet,” Hansen warned.
To confront the problem Hansen believes we “must address the misconception that fossil fuels are the cheapest form of energy.” It is government subsidies that create this illusion. The true costs are not factored into the equation.
Hansen proposes collecting a fee (as opposed to a tax) from the fossil fuel companies at the source, then distributing the money to the public in amounts proportionate to the quantity of fossil fuel people use. Returning money to those who limit their consumption will create an incentive for entrepreneurs to develop low or no carbon energies as well as energy efficient products. Hansen emphasizes that the money not go to the government but directly to the people thereby stimulating the economy. He believes such a program would receive public support. There is a gap, he says, between what people want and how politicians act.
Maggie Fox agrees that we need to wean ourselves from fossil fuels in order to avoid disaster, but she differs from Hansen in how to go about it. One of the problems, she says, is that there is still no common language for discussion of the problem let alone how to solve it.
For several reasons climate change is seldom talked about “in an open and productive way.” For one thing people seldom take action on any threat that is distant in time and place. People also feel there is nothing they can do that might have a positive impact on the problem. These two reasons coupled with industry propaganda are what is making change so difficult to effect.
People do not need a lot of facts and numbers, Fox says. “They need a cause and a solution.” A common language could bring about a shift in popular demand and break through the resistance.
Her organization is called the Climate Reality Project because “climate and reality must always be wed.” Moreover “project” implies a beginning and an end.
Like Hansen, Fox believes there must be a price on carbon. However the message must put conveyed in a compelling way rather than as a political or policy matter. In conjunction with Jeffrey Skoll, one of the founders of ebay and the head of Participant Media, the Climate Reality Project has been creating a series of digital tools to “try to reach people in fundamentally different ways than we have in the past.” In none of their videos or music projects do the words “climate change” or “global warming” appear. Rather they emphasize what in this world people value enough to protect. In addition the videos are designed to reach a broad spectrum of society including young people, women and faith based communities.
As Dr. William Schlesinger said the other week, climate change has been discussed for over forty years. Little change has been made. One can only hope that one of these recent initiatives will help to slow the rise of global temperatures. As Dr. Hansen says, “we need to do it pretty quickly or youth will inherit a situation that is almost impossible to stop and is irreversible.”
South Coast Youth Conservation Corps expands with support from regional eco-coalition.
By Katharine Wroth | Trustees of Reservations | October 2013
Olivia Marques had never tried her hand at construction, but the community garden she was working on needed a gate. With the right tools and a bit of mentoring, she helped build the structure — while building her confidence too. “This job allowed me to work outside the box, to do what you don’t normally have the chance to,” reflects Marques of her experience with The Trustees’ South Coast Youth Conservation Corps (YCC). “I enjoyed getting an outdoor job rather than sitting behind a cash register like a lot of my friends.”
For the past decade, the YCC has given Marques and other teens from Fall River, New Bedford, and surrounding communities a chance to see the world around them from a new perspective. Now the program — one of five regional YCCs run by The Trustees — has dramatically expanded its reach, thanks to support from a regional coalition known as SEEAL.
The Southeastern Environmental Education Alliance (SEEAL), launched in 1997, brings together more than 20 agencies and organizations committed to sustainability, from groups such as The Trustees and Mass Audubon to local farms and colleges. With a mission of increasing environmental awareness and stewardship in the South Coast region, SEEAL has undertaken a range of activities: launching the South Coast Energy Challenge to cut carbon emissions in the region, giving presentations and trainings in local schools, building trails, publishing nature guides, and administering grants. “It’s really inspiring to see what we are able to achieve together,” says SEEAL Board Chair Desa VanLaarhoven, who runs the Marion Institute. “The more we can collaborate, listen, honor, and value each other with a common goal of sustainability, the more resilient our communities will be.”
Last year, the group’s members elected to provide funding that would allow the South Coast YCC to double in size and add an urban component to its work. With that support, the Corps expanded from 15 participants in 2011 to 36 this year, says Trustees South Coast Outreach and Education Coordinator Linton Harrington, who also serves on the SEEAL board. In addition to hiring crews that are based at The Trustees’ Copicut Woods in Fall River and Westport Town Farm community garden, the program now employs a crew of up to 10 students who work in the parks and community gardens of New Bedford. It also staffs a “roving crew,” which pitches in on projects with many of SEEAL’s member organizations.
Whether they’re testing water quality in Blossom Brook, surveying trees on the streets of New Bedford, harvesting carrots, or picking up a hammer for the very first time, YCC members learn an immense amount about the world around them — and about themselves. Journaling, group discussions, and informal outings such as kayak trips and cookouts make the experience much more than a typical job. As one participant put it after a summer well spent, “It has opened up the way I think of things around me.”
Working with the YCC “gives urban youth the chance to get into the outdoors, get their hands dirty, and learn about conservation,” says Jennifer Grantham Marshall, Executive Director of SEEAL. “It also gives them the chance to learn about organizations in the region, and about new types of careers that might be available to them.”
VanLaarhoven adds that the program is an important part of SEEAL’s efforts to engage the next generation in sustainability, and “to remind people that we are all connected, and connected to the planet.”
Read the original article here: http://www.thetrustees.org/what-we-care-about/community/seeal-of-approval.html
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